The Art of Being Yourself

The minute you were born, you were given a Life Sentence with an unknown Life Expectancy.

Caroline McHugh helps people be themselves. Not in any narcissistic or solipsistic way, but because she believes that social reformation begins and always starts with the individual.

You see, Caroline wants you to become better and better at who you already are. Your job, as far as she’s concerned, is to figure out how to do that, and then improve upon it with each passing year.

The art of being yourself

How many times has someone told you to “just be yourself”? Like that was an easy thing to do? Being nobody but yourself is hard in a world where most people would rather you were everybody else. Being like everyone else? Well that’s a low fence.

The opening years of the 21st century left us battered by pervasive corporate scandal, broad distrust and a dangerously bruised workforce. Now, we’re looking for more honesty everywhere – never has integrity been a more sought after virtue, and integrity is what happens when what you think, what you say and what you do are in complete harmony with who you are.

The Art of Being Yourself keynote is designed with the mercurial business environment in mind, but is just as determined to address what will never go out of fashion – the drive to be the most authentic, integral version of yourself you can be.

Caroline McHugh is founder and CEO of IDOLOGY, a movement dedicated to helping individuals and organisations be fully deployed, original versions of themselves. IDOLOGY is her word for putting your self to work, and it has gone from being a fanciful idea, to a bit of a lapel grabber, to qualification criteria for anyone determined to perform to their potential.

For more than two decades, Caroline has been inspiring captains of industry, politicians, global economists, and internationally renowned artists, all with the intention of helping them discharge their talents more fully. She and her small team of IDologists have swept through organisations from Mastercard to MTV, proving that when personal engagement rises, productivity and profits do too – turns out putting yourself to work is not just good for you – it’s good for business, because it’s the only place in your life you have no competition.

Speaker, teacher, coach and author of Never Not a Lovely Moon, Caroline delivers keynotes and masterclasses at dozens of Fortune 500 companies, on Leadership, Reputation Management and Women at Work. Experience has only redoubled her long obedience in the same direction – that people who are afraid to be themselves will work for people who aren’t. In a world that’s ever more competitive and precarious, her message has brought a whole new meaning to ROI – a Return on Individuality.